The Top 17 Elements to an Effective Website

  • Home
  • Level 1 menu
  • Level 2 menu
  • Articles, products, services. Make sure your service or product pages are short, simple, and easy to understand.

  • Article tags
  • Images
  • Breadcrumb
  • Online button: Facebook, G +, Twitter, Linkedin, etc.
  • Online chat section with customers
  • The list of loyal customers (increase your prestige)
  • Social proof (the use of things like testimonials, reviews, endorsements, case studies, etc.) showing your potential customers or clients how other people just like them have acted.
  • Insert YouTube videos into your posts to build customers’ trust.
  • Related articles, new articles, read more, other categories.
  • Keep your website clean, simple, and ensure it positively reflects your brand. Most of the best websites in the world are often the cleanest, most simple, and easy to understand.
  • Your website should only focus on one primary goal and have everything designed to support that key objective.
  • Be sure that your site looks just as good on a tablet, or a smart phone. Otherwise, you are losing money and losing customers since over half of all web browsing is done from a device other than a desktop computer.
  • Designing your website that it is about your customers, not about you.